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strategic alignment
Building a Corporate Citizenship Movement
The CityBridge Foundation’s ServiceCorps program manages civic engagement and corporate volunteer programs for corporations in the D.C. area. Encouraged by steady growth of the ServiceCorps programs at a core group of four participating corporations, the Foundation and the ServiceCorps team would like to scale and expand their services to additional companies in D.C.
ServiceCorps has sought the guidance of ROI Ventures to examine its current strategy and opportunities for growth and program expansion. ROI is engaged in a short-term project designed to uncover the assets of ServiceCorps and create design solutions — programmatic, creative, financial, and marketing to unlock ServiceCorps’ full potential.
